AusPlay Survey - participation data for the sport sector
The Minster for Sport and Minister for Health Sussan Ley recently launched AusPlay, a national population tracking survey funded and led by the Australian Sports Commission (ASC).
AusPlay will provide the sport sector with vital insights, inform strategy and fills a major information gap left by the Australian Bureau of Statistics when it stopped collecting sport and recreation data in 2014.
The ASC's task is to make Australian sport stronger. AusPlay is a key part of the ASC’s Play.Sport.Australia. participation strategy, with the aim to get more Australians participating in organised sport more often.
The results from AusPlay will complement existing data and research the ASC has conducted in recent years, including the Future of Australian Sport and Market Segmentation studies.
AusPlay captures a wide variety of activities and a distinction is made between sport related activities (e.g. team sports, athletics, golf) and non-sport related physical activities (e.g. gym activities, bushwalking).
Through AusPlay, adults’ and children’s sport and physical recreation participation data is being collected together for the first time.
AusPlay will help us better understand the relationship between the activity habits of children and their parents.
The ASC is working closely with stakeholders, including Government and National Sporting Organisations, to make the most of the data generated from the survey and for the benefit of the sport sector at large.
Information was collected on 20,021 adults (15 years and over) and 3,849 children (0-14 years) over the period October 2015 to September 2016.
AusPlay is a continuous survey with fieldwork happening throughout the year.
More information about AusPlay will be released over time and will be accessible on the Clearinghouse for Sport researchinsport.com.au.